Guardian and RFI correspondent risks two years in jail

first_img Update: 06.12.2002Andrew Meldrum pleaded not guilty. Then the president of the court adjourned the trial waiting for witnesses from Magunje (230 km of Harare).______________________________________________________________06.11.2002Andrew Meldrum will appear in court on 12 June 2002 as the first journalist to be tried under Zimbabwe’s new press law. Andrew Meldrum, who is correspondent for the British newspapers The Guardian and The Economist and for Radio France International (RFI), is charged with “abuse of journalistic privileges by publishing falsehoods” and risks two years imprisonment if convicted.”We call on the judiciary to show their independence of the government and to do all they can to see that the charges against him are dropped,” said Reporters Without Borders secretary-general Robert Ménard. “He was simply doing his job and nothing can justify his imprisonment for this.””Usually when journalists are arrested in Zimbabwe, they are freed on bail almost immediately, after which the case drags on for years and very rarely comes to anything,” he said. “In this instance, the government seems to have decided to fast-track the case and apply this very repressive law.”Andrew Meldrum quoted in The Guardian an item from the Zimbabwean paper Daily News that said militants of the ruling ZANU-PF party beheaded a woman in a village in northwestern Zimbabwe. A few days later, the Daily News said there was no proof this had happened and apologised to the ZANU-PF. Two of the paper’s reporters, Lloyd Mudiwa and Collin Chiwanza, were arrested on 30 April. The next day, Andrew Meldrum was picked up as well. All three were freed on bail on 2 May. Reporters Without Borders notes that since the press law (the Access to Information and Protection of Privacy Act) came into force on 15 March, 11 journalists have been charged with 21 charges. President Robert Mugabe is on the Reporters Without Borders worldwide list of 38 predators of press freedom ZimbabweAfrica September 1, 2020 Find out more Organisation The 2020 pandemic has challenged press freedom in Africa Zimbabwean journalist Hopewell Chin’ono denied bail Reports Andrew Meldrum appeared in court on 12 June 2002 as the first journalist to be tried under Zimbabwe’s new press law. The correspondent for several British newspapers and for RFI, is charged with “publishing falsehoods” and risks two years imprisonment if convicted. ZimbabweAfrica RSF_en Help by sharing this information November 12, 2020 Find out more November 27, 2020 Find out more to go further News News Follow the news on Zimbabwe Receive email alerts News Zimbabwean court must free imprisoned journalist who is unwell June 11, 2002 – Updated on January 20, 2016 Guardian and RFI correspondent risks two years in jaillast_img read more

Outdoor industry asks Congress to support outdoor recreation economy in pandemic legislation

first_imgPrioritize policies to reduce carbon emissions. “Our industry relies on a healthy environment for those who love the outdoors to experience it to the fullest,” the letter says. “Green infrastructure solutions not only sequester carbon and help mitigate the worst impacts of future natural disasters but also serve as places to recreate.” The letter, which was drafted by the Outdoor Industry Association, asked for specific support for six key actions: “Our outdoor recreation economy generates $887 billion in consumer spending and 7.6 million jobs annually,” the letter states. “The outdoor industry comprises 2.2 percent of the United States GDP and, prior to the unprecedented COVID-19 pandemic, was growing faster than the economy.” Permanently fund the Land and Water Conservation Fund (LWCF) and fund the maintenance backlog that has plagued federal public lands. This action would finalize bipartisan legislation that was close to passing under the Great American Outdoors Act before the pandemic hit. Streamline the federal permitting system, an action that supports the guiding and outfitting communities by enabling them to kick-start local tourism once public lands re-open. Fund parks, trails, and other outdoor recreation amenities in underserved and under-resourced communities, an action that would address the inequities around those that live in areas with access to outdoor recreation and natural areas, and those that do not. center_img Include bikes and pedestrians in infrastructure bills. “This type of funding helps local economies and provides people with safe, environmentally sensitive, and low-cost forms of transportation and recreation,” the letter reads.  More than 60 companies, including Patagonia, L.L. Bean, REI and North Face, have signed a letter to Congress asking that the outdoor recreation economy be included in any upcoming pandemic response legislation.  Photo from Getty Images Expand the Civilian Conservation Corps to provide jobs for Americans and restoration and stewardship of our public lands. “This program could immediately be brought to scale to meet the needs of recently unemployed workers from various affected industries,” the letter states. last_img read more

Varun’s Ships Banned from UAE Ports

first_imgAll ships belonging to Varun Resources Limited have been banned from calling the United Arab Emirates (UAE) ports, the country’s transport authority said.India-based LPG shipowning company is a repeat offender when it comes to seafarer abandonment cases in UAE ports and waters.The latest instance of crew abandonment involves the company’s 1991-built ship Maharshi Vamandeva.The ship’s crew has been abandoned and left without basic provisions and fuel as well as lack of medical care. The LPG tanker is at anchor off Fujairah, according to its latest AIS data.The seafarers have also been denied their salaries.“We hereby urge all ports and ships’ agents to comply with this circular and stop dealing with subject company’s ships to avoid liabilities,” the transport authority added.A number of the company’s ships have been arrested in various countries due to unpaid bills.To remind, in June this year, the 2006-built crude oil tanker Ocean Mare was arrested in Singapore, most likely due to unresolved payments.In addition, the arrest of Maharshi Bhavatreya was ordered by the Bombay High Court earlier this year on the request of unpaid workers of the ship.Varun owns eight LPG carriers, majority flagged in South Korea, mostly built in the 1990s, the oldest one being built in 1982.The fleet is comprised of Maharshi Bhardwaj,  Maharshi Vamadeva, Maharshi Bhavatreya, Maharshi Krishnatreya, Maharshi Mahatreya, Maharshi Devatreya, Maharshi Atreya and Maharshi Shubhatreya, the company’s website info shows.World Maritime News Stafflast_img read more

Hunt bound for another Saskatchewan winter, earns spot with Pats

first_imgIt appears Nelson’s Dryden Hunt is going to spend another winter in Saskatchewan.The soon-to-be 16-year-old earned a roster spot with the Regina Pats of the Western Hockey League.Hunt, the son of Karla and Jeff Hunt Nelson, had expected to attend the weekend session before whisking his way back to B.C. in time to attend training camp of the Westside Warriors of the BCHL.However, some impressive play during camp earned the 15-year-old Nelson Minor Hockey grad a spot on the Pats.Hunt, who came to Nelson from Kimberley, two seasons ago played in Saskatchewan in Wilcox at Notre Dame.Last season with the Kootenay Ice of the B.C. Major Midget League, Hunt finished the season scoring 19 goals and 28 assists in 40 games.The 5’10”, 181-pound forward suits up for his first WHL exhibition game Friday at home against provincial rival, Moose Jaw Warriors. Regina, entering a rebuilding phase, finished last season fifth in the East Division and 10th in the Eastern Conference with a 22-39-7 record.WHL teams are allowed a maximum of two 16 year-old players on the roster. Each 16 year old must play in a minimum of 40 regular season games. Hunt is not the only players from the Kootenay Ice to make the WHL grade. Jesse Knowler of Castlegar decided to forgo a chance to play for Trail of the BCHL, instead heading to Prince Albert Raiders.The Raiders are coached by former Nelson Leaf skipper Bruno [email protected]last_img read more


first_imgARCADIA, Calif. (May 27, 2016)–Idle since Feb. 14, Arnold Zetcher’s homebred Corps de Ballet rated kindly under Tyler Baze and closed with a rush wide-out to take Friday’s $58,000 Santa Anita allowance feature by a half length. Trained by Simon Callaghan, the 3-year-old Kentucky-bred filly by Speightstown negotiated 6 ½ furlongs down Santa Anita’s hillside turf course in 1:14.62.“I had her into the bridle just a little coming down the hill,” said Baze. “She was pulling just a little, but she was happy today.”The “Other Callaghan,” as her stablemate, Irish-bred Well Caught, was off as the 7-5 favorite in her U.S. debut, Corps de Ballet was the third choice at 7-2 in a field of seven sophomore fillies and paid $9.40, $5.40 and $3.60.“We just freshened her up some and that definitely helped her,” said Callaghan. “It was nice to see that she was able to rate today.”Out of Zetcher’s multiple stakes winning mare, Private Banking, Corps de Ballet notched her second win from eight starts. With the winner’s share of $34,800, she increased her earnings to $80,725.“We’ve got about eight mares now and it’s nice to see this filly come back and run so well,” said Zetcher.(Well Caught, who broke from the rail with Flavien Prat, stumbled badly shortly after the break, dropped back to last and never recovered, finishing last.)Next to last after the first half mile, Nine Point Nine flew late under Santiago Gonzalez to finish second, a half length in front of pacesetter Cuyathy. Off at 26-1, Nine Point Nine paid $18.20 and $11.60.Ridden by Martin Garcia, Cuyathy opened up by two lengths approaching the dirt crossing at the top of the lane and showed the way until collared by the winner in the final 40 yards. Off at 37-1, she paid $9.20 to show.Fractions on the race were 22.13, 44.44 and 1:08.30.First post time for an 11-race card on Saturday, California Gold Rush Day at Santa Anita is at 2 p.m. Admission gates open at 11:30 a.m.last_img read more


first_imgSHARLA RAE: Trained by Doug O’Neill, this 4-year-old filly by Afleet Alex comes off an even sixth, beaten four lengths, in Santa Anita’s Grade II Royal Heroine at one mile on turf May 5, which was her first start since she was well beaten by males in the Grade I Hollywood Derby at Del Mar Nov. 28. Winless since winning the Del Mar Oaks five starts back, she figures to improve with a recent race under her belt and should be forwardly placed as she stretches out a half mile. Owned by Barber, Brous Stable and Wachtel Stable, Sharla Rae will be ridden for the first time by Santiago Gonzalez. She has five wins from 17 starts and has earnings of $443,140. THE POSSIBLY PERFECT STAKES IN POST POSITION ORDER WITH JOCKEYS & WEIGHTSRace 8 (of 9)                                                                                                       Approximate post time 5 p.m. PDT ARCADIA, Calif. (June 9, 2016)–Grade I winner Sharla Rae heads a competitive field of seven fillies and mares three and up in Sunday’s $75,000 Possible Perfect Stakes, to be run at a mile and a half over the Santa Anita turf oval. A winner of the Grade I Del Mar Oaks in August, Sharla Rae’s primary competition includes Energia Fribby, who has most recently faced males in a pair of Graded stakes at Santa Anita, Evo Campo, a sharp recent allowance winner and Chocolatier, who comes off a solid second in the Golden Poppy Stakes at Golden Gate Fields May 14. EVO CAMPO: Trained by Paddy Gallagher, this 4-year-old Irish-bred filly has the look of a “now horse,” as she comes off an authoritative half length allowance win here going a mile and one eighth on turf May 5. A first-out maiden winner in England in December, 2014, she’ll be making her 10th start for Gallagher in the Possibly Perfect and appears at the top of her game, as she’s won three out of her last six races, with a second and a third, dating back to Oct. 9. Owned by Ronald Day and Mary DiPietro, Evo Campo is 10-4-1-2 overall and will be ridden back by Rafael Bejarano. CHOCOLATIER: Trained by Blaine Wright, this 5-year-old French-bred mare comes off a sharp second, beaten a half length, in the 1 1/16 miles turf Golden Poppy Stakes at Golden Gate Fields on May 14. A winner of two of six starts with trainer Chad Brown in Kentucky and New York last year, Chocolatier comes off a pair of second place finishes at Golden Gate and will be making her fourth start for Wright in the Possibly Perfect. Ridden by Julien Couton in her last two starts, she’ll be reunited with Tyler Baze, who guided her to a sixth place finish in her Southern California debut three starts back here on March 4. A gate to wire winner over a yielding turf going 1 3/8 miles at Aqueduct four starts back Nov. 12, Chocolatier could employ similar tactics going a mile and one half on Saturday. Owned by Chappell Alpine Farms, LLC, she is 17-3-4-0 overall with earnings of $196,735. ENERGIA FRIBBY: Brazilian-bred, she’ll be making her seventh stateside start for Neil Drysdale on Sunday. A close third two starts back versus males in the Grade II, 1 ½ miles turf San Luis Rey Stakes, she was a non-threatening fourth against the boys in the Grade III San Juan Capistrano Stakes, which due to weather conditions, was contested at 1 7/8 miles on turf here April 10. A logical contender based upon her familiarity with marathon distances, this 6-year-old mare takes a notable drop in class and is re-united with Drayden Van Dyke, who guided her to her third place finish in the San Luis Rey. Owned by Golden Eagle Farm, she has five wins from 21 starts and seeks her first stateside victory on Sunday. She would appear to be best suited if she can settle well off a quick early pace. Hiking–Flavien Prat–123Energia Fribby–Drayden Van Dyke–123Evo Campo–Rafael Bejarano–123Exuberante–Brice Blanc–121Soresca–Victor Espinoza–121Sharla Rae–Santiago Gonzalez–123Chocolatier–Tyler Baze–123First post time on Sunday is at 1:30 p.m. Admission gates open at 11:30 a.m. For scratches, late changes and complete morning line information, please visit santaanita.com.last_img read more

2nd Test Day 1: India struggle at 140/6 at tea against England

first_imgEngland’s James Anderson (3rd from right) celebrates with teammates after the dismissal of India’s Virat Kohli (left) during the second cricket test match at Lord’s cricket ground in London on July 17, 2014. ReutersIndia were struggling at 140/6 at tea on Day 1 of the second Test against England at Lord’s in London on Thursday.The visitors scored 67 runs from 28 overs in the second session but lost four wickets – Virat Kohli (25), Cheteshwar Pujara (28), captain Mahendra Singh Dhoni (1) and Ravindra Jadeja (3).Winning the toss, England captain Alastair Cook didn’t blink an eyelid before asking India to bat on a surface that was tailor-made to benefit the English bowlers.The ball swung right from the word go troubling the India openers Shikhar Dhawan (7) and Murali Vijay (24). Pacer James Anderson (1/11) and Liam Plunkett (1/20) were the two wicket-takers for the hosts.Anderson, who is staring at a two-match ban for allegedly ‘pushing and abusing’ India all-rounder Ravindra Jadeja, looked as if he was ready to have his bowling do all the talking.India’s Virat Kohli walks off the field after being dismissed during the second cricket test match against England at Lord’s cricket ground in London on July 17, 2014. ReutersThe pace spearhead provided England the first breakthrough with an outstanding delivery that pitched outside leg, forcing Dhawan to play at it and the southpaw nicked it through to third slip, a low catch taken by Gary Ballance.In the next over, Vijay also got a reprieve as he was dropped off Stuart Broad even before he could open his account. Keeper Matt Prior made a valiant dive to his right and got his glove before putting down what was a tough chance.advertisementVijay and Pujara then added 37 runs for the second wicket to stabilise the innings. But just when it looked that Vijay, who struck four fours, was growing in confidence the batsman edged Plunkett to Ballance for his second catch of the morning at third slip.Pacer James Anderson picked up two wickets from 14 overs, giving away only 19 runs.last_img read more

5 Steps to Planning an Awesome Event With Inbound Marketing

first_img can lead the way to a successful event with high attendance. Photo Credit: The best way to show others that your event was successful is through quantitative and qualitative measurements. In addition to how many people attended your event, gather their thoughts and opinions about the event itself. What convinced them to attend your event? What did they like or dislike about the event? There are many free online survey tools available that can be used to gauge people’s interest. Once you gather this information, you can learn from attendees’ responses and use that insight to make appropriate changes for future events. Not only will this help you discover how to increase attendance at future events, but it will also help you drum up interest from potential sponsors. can combine into a strategic approach to promoting your event, increasing the hype surrounding it, and attracting the attention of both potential attendees and media. Step 2: Start generating hype and buzz for your event! Event Marketing about your event that will keep your attendees asking for me and show others why your event is a “must attend” occasion. produce valuable content has become a great way for attendees to share knowledge and insight during events (and it’s no longer rude to use your cell phone during a conference because of it). It’s also a great way for people who are unable to attend your event in-person to participate and get value from the event’s conversations that they can follow virtually. These days, an event isn’t considered very successful unless people are talking it online while it’s taking place. Take the opportunity to encourage your attendees to tweet their ideas, critiques and opinions. Then, send traffic to your website by creating incentives like making presentations available for them to reference online afterward. Design by Chon What other inbound marketing strategies have you used during your events to make them successful? Share them with us! You can blog, tweet, make an event on Facebook or create content in a LinkedIn group, but the key to success is showing that you are a thought leader in your industry. If you are having a conference about mobile technology, discuss trends that are happening in that industry. Write blog posts about current events. Create discussions on Twitter. Comment or post in Facebook and LinkedIn groups that target your audience. Not only will your current attendees enjoy having these discussions before the event takes place, but they will help you grab the attention of potential registrants who might not yet be signed up for your event. Having a solid From tweet-ups and other social gatherings to conferences and high-profile events, thousands of events take place every day all over the world. Social media and other Topics: Originally published Jun 8, 2011 11:00:00 AM, updated October 20 2016 When the day of your event arrives, the buzz and hype shouldn’t stop — it should amplify! With the use of hashtags and the practice of live-tweeting, Once the venue, dates, speakers and other details are nailed down, you can begin to use inbound marketing tactics to generate excitement with your current attendees while also attracting new registrants. Think about what you can do to entice people to visit your website to get more information about the event. You may want to secure high profile speakers or confirm a popular venue, but the trick is really to Step 1: Design your event by defining your objectives and strategy. Twitter Once your event is over, don’t let the excitement die down. Consider writing a blog article to recap the event’s key takeaways, and encourage people to continue their conversations on Twitter or on your blog. Contact media outlets for post-event coverage. Ask for testimonials from some happy attendees to show others your event was successful. Successful events generate excitement that can continue long after the actual event takes place. By showcasing this excitement, you can position it as a must-attend event in the future, especially if it’s annual or recurring. Step 4: Don’t stop now! Step 5: Measure, Measure, Measure! social media presence You can make event planning much easier by creating a timeline with a strategy focused on your objectives and goals. Outline the tasks you need to accomplish in the order they need to be completed. You can’t send out invitations to an event without knowing the venue, and you can’t tweet about the event until you have information about the theme, speakers, or purpose.     inbound marketing tactics The message you send to your audience a few months in advance should be much different than the message you send a few weeks or days before your event. By providing remarkable content that keeps attendees on their toes, your potential attendees will be begging YOU for more information. So the question is, “How do you generate interest in an event using the tools that are right in front of you?” Step 3: Make your event a trending topic. Before you can utilize any inbound marketing tactics, you must think about what you are trying to accomplish with your event. Do you want to generate more recognition for a company? Do you want to partner with a charitable organization? Do you want to sell your product? Then, clearly outline your MEASURABLE objectives and goals for the event. Do you want to increase revenue of a product by 15%?  Do you want to increase membership by 25%? Once you have these various aspects set, you can begin working on the strategy.  Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

How to Qualify Leads for Your Sales Team [Marketing Cast]

first_img Use this opportunity to Topics: “It was the quality of the leads that closed deals that I paid attention to,” says David about his experience as a sales person. As many sales people share this sentiment, marketing needs to develop a solid lead scoring system that highlights the quality of the leads. Here are a couple of ways in which you can accomplish this: Develop a Scientific Approach Improve Lead Quality The forms on your landing pages are there for a reason. gather some insights Are the sales people in your organization not following up on the leads you are providing? This is a common challenge for many marketers. But it’s important to recognize that customer acquisition is a process shaped by both marketing and sales. Design a Mix of Offers In what ways have you been able to improve the quality of your leads? Marketing and Sales Alignment Ask Qualifying Questions Don’t just collect contact information. Weekly Marketing Cast Even if you have one lead that closes, David says, “use that as your poster child of success.” Talk to sales people about it. “Understand deeply why this one closed and the other ones didn’t,” he adds. That will help you develop a more scientific approach to capturing good leads. Sometimes sales might point out your general offers as the root problem for poor lead quality. Maybe you focus on mainstream pop culture icons rather than industry terminology? Or perhaps your ebooks are too broad and not product-specific enough? Well, that is why you have secondary Calls-to-Action, such as “Request a Free Quote” or “Sign Up for a Free Trial.” Try to maintain a balanced mix of offers that can help you both expand your top of the funnel and deliver a strong middle of the funnel. about your leads. For instance, on HubSpot’s forms we try to identify the biggest challenge our leads have. A number of reasons can contribute to Sales not taking the leads you are producing seriously. In this episode of the , David Meerman Scott discusses how you can approach this multifaceted challenge. Originally published Aug 8, 2011 9:00:00 AM, updated October 20 2016 Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlacklast_img read more

10 Helpful Uses of RSS Feeds for Marketing

first_img Don’t forget to share this post! AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to Email AppEmail AppShare to LinkedInLinkedInShare to MessengerMessengerShare to SlackSlack By now, most members of the inbound marketing community are probably aware that RSS exists (and if you don’t, this blog post will help). While this may be true, my guess is that many still aren’t aware of just how versatile RSS can be. The good old RSS feed can be a lot more powerful than you might think. Sure — it’s a great way to keep your blog subscriptions all in one place for easy reading. But it can be so much more to marketers.So if you haven’t already, sign up for an RSS reader like Google Reader, and start taking advantage of some of the following helpful uses of RSS feeds to assist your inbound marketing efforts.10 Helpful Marketing Uses of RSS Feeds1. Subscribe to industry news sites/blogs to stay on top of industry trends and topics. First, start populating your reader with blogs and news sites that report on trends and topics relating to your business’ industry. You should also subscribe to general marketing blogs (here’s a great list) to help you stay on top of new developments in marketing. Consider also subscribing to the blogs of your competitors so you can easily keep track of what they’re publishing as well. Categorize the feeds in your reader into different topics and segments to keep it organized and easy to scan, and spend a few minutes every morning sifting through your reader to stay informed and up to speed.2. Use it to help brainstorm blogging ideas. Trying to overcome a case of blogger’s block? Take a look through your reader for blog topic inspiration. Check out what other bloggers in your industry are writing about. Does that spark a content idea? Notice a new trend that you think is applicable to your industry? Write about it! Disagree with another blogger’s opinion? Be controversial!3. Monitor Twitter for mentions of your company and industry-related terms. RSS can help you streamline your social media monitoring. For Twitter specifically, you should be looking for industry tweets, @replies, and mentions of your business. Although Twitter previously removed some its support of RSS, there is still a way to subscribe to Twitter searches for your competitors, industry terms, executives’ names, hashtags, and whatever else may be relevant to your business. Replace the bold orange text in the following subscriber URLs with the terms you want to track, and add them to your reader:Hashtag Search: http://search.twitter.com/search.atom?q=%23hashtag User mention search: http://search.twitter.com/search.atom?q=%40usernameKeyword search: http://search.twitter.com/search.atom?q=inbound+marketingLocation + Keyword Search: http://search.twitter.com/search.atom?geocode=40.744544%2C-74.027593%2C5.0mi&q=+research+paper+near%3A%22boston%2C+ma%22+within%3A5mi(Note: Grab the location code from location-tagged tweets in your search results or from your profile page if you’ve enabled location-based tagging on Twitter. You can also change the proximity parameter, which is set here to include tweets within 5 miles.)4. Subscribe to other YouTube channels. Did you know you can subscribe to YouTube channels via RSS as well? YouTube doesn’t make it very easy to find a channel’s RSS feed, but you can follow this pretty simple trick to determine what a channel’s feed is and then add it to your reader. All you have to do is plug in the channel’s username where indicated in orange bold:http://www.youtube.com/user/username?feature=mheeSo, knowing that a channel’s username is what appears after the last backslash in the channel’s URL (e.g. http://www.youtube.com/hubspot), if you wanted the feed for HubSpot’s YouTube channel, you’d replace ‘username’ with ‘hubspot’ in the above formula, so HubSpot’s YouTube channel RSS feed would be:http://www.youtube.com/user/hubspot?feature=mhee5. Identify appropriate LinkedIn questions. Answering industry-related questions on LinkedIn is a great opportunity to exhibit thought leadership, gain visibility for your company, link back to your own content, and generate leads from LinkedIn. Easily identify appropriate questions by subscribing to categories that make sense for your industry. For example, if you’re a marketing consultant, click on the ‘Marketing and Sales’ category, then scroll down on the right and click ‘Subscribe to New Questions in Marketing and Sales’ for the RSS feed. 6. Identify relevant Quora topics. Similar to LinkedIn Answers, Quora is another great place to answer industry-related questions. And the exact same principle applies to Quora, except Quora calls categories ‘Topics.’ Collect the RSS feed for a specific topic by clicking ‘Feed’ on the right-hand side after you’ve searched for a topic.7. Track specific Google searches. A great tool for searching for new blog articles and news is Google itself! Google has ‘Google News’ and ‘Google Blogs’ search functions, which are both great tools for collecting and searching for articles that are important to your business. To find this search function, conduct a Google search and click on either ‘Blogs’ or ‘News’ on the left-hand side. If it does not automatically appear for you, select ‘More.’At the very bottom of either of those results pages is the orange RSS icon/link that you can click to subscribe to the feed. Now, whenever a new blog or news article is written and fits the search criteria you have set, it will be sent to your Google Reader!8. Follow blog comment feeds to identify influencers. A lot of blogs offer “comment feeds,” or RSS feeds of the people who comment on their blog entries. Use these to understand who are the influencers with whom you should be networking and developing relationships. They probably have similar interests to you, and since they are vocal, they probably have a reach of their own that you can get access to once you build a relationship.9. Publish your company’s feeds on your website so people can easily find and subscribe to your content. Have a YouTube account, Twitter feed, or blog of your own? Link to your own RSS feeds on your website to make it easier for others to subscribe to your content and help generate new subscribers. A great place to do this is on your blog or your website’s ‘About Us’ page, which is where people commonly look for RSS feeds.10. Add a widget that pulls in feeds from specific topics to display on your blog or website. Take it one step further and add a widget the pulls in and displays a feed. For example, you could add a widget to your blog that displays a feed of your latest tweets, or add a widget that pulls in a feed of news articles generated from a Google News search. This will add an extra level of interactivity to any website or blog. There are a ton of RSS feed widget creators out there, and if you’re a HubSpot customer, you can easily add a new RSS feed module via HubSpot’s content management system.In what other ways can you use the power of RSS in your marketing?Image Credit: Michael Cote Blogging Originally published Sep 8, 2011 5:00:00 PM, updated July 28 2017 Topics:last_img read more