At The New Yorker Festival NonSubscribers Outnumber Brand Devotees

first_img “For many people, it’s how they get introduced to the brand,” Hughes tells Folio:.  “It’s a mix of the avid reader and fan, and someone who comes because they’re a big fan of the person that we’re interviewing.” “It’s an editorial outgrowth of what we do,” Hughes tells Folio:. “You gotta believe that the editorial staff of The New Yorker has their hand on the pulse of what’s cool. Our writers are out there, they know what’s coming up and what’s interesting.” “We’re really looking to work as one company, and this was really successful,” Hughes says. The event also featured a native panel incorporating speakers from other Condé Nast brands — the first of its kind, but probably not the last.  Of course, like many other magazine brands, it’s also a significant revenue stream. While Hughes wouldn’t disclose specifics, she emphasized the value of ticket sales. With many events in the $50 range (and a couple at $150 and $175), selling out most events is good business. It took only five seconds for the 1,400 seats at one of the first book talks of The New Yorker Festival (TNYF) to sell out. The author happened to be American rock legend Bruce Springsteen, but it was record-setting nonetheless. That Saturday, on stage with author Jonathan Safran Foer, Remnick reflected on the awkwardness of being a child, forced to sit in a dressing room while his grandmother tried on clothing. Then there’s the sponsorships. In an appropriation of contemporary advertising language, TNYF offered marketers “native panels.” Under this offer, the entertainment network Epix sponsored several showings of their upcoming series, all free for guests to attend Later that day, a panel of reporters and contributors discussed the difficulties they faced when “Reporting on Reform” — as the panel was called. Moderated by executive editor Dorothy Wickenden, the audience’s enthusiasm during the Q&A proved that the magazine staff was as much the subject of intrigue as the celebrity guests. Of course, not every magazine brand has the same following as The New Yorker. The main event had ticket purchasers from 30 different countries, as well as attendees from 45 states and Washington, DC. David Remnick, right, interviews Bruce Springsteen. Photograph by Anna Webber / Getty for The New Yorker This is great news for Hughes, who describes the 17-year-old festival as a “long-term audience development play,” and successful outreach to bringing in Millennial readers. Despite having more than a million subscribers between print and digital, only a quarter of event attendees subscribe to the magazine. As with competing events, like The Week Live, TNYF was entirely programmed by editorial staff. Headed up by festival director Rhonda Sherman, and heavily guided by EIC David Remnick, the festival is meant to feel authentic to the magazine’s point of view. The festival saw 20,000 people attend 50 events from October 7 to 9. While the popularity of the brand and the population density of New York City facilitates a uniquely large event, publisher Lisa Hughes tells Folio: that The New Yorker is concerned about the same things as any other publisher: audience acquisition, ticket sales, and advertising revenues. Correction: The original version of this story misstated the top ticket price as $280. It is $175.last_img read more

WHS Class Of 1998 20th Reunion Announced

first_imgWILMINGTON, MA — Wilmington High School Class of 1998 is celebrating its 20th Class Reunion on Saturday, November 24, from 7pm to 11pm, at Luna Rossa (1699 Shawsheen Street, Tewksbury). Join us for great music, appetizers and a cash bar. Tickets, which cost $40, can be purchased HERE.(Do you know of any other Wilmington High or Shawsheen Tech reunions coming up? Email wilmingtonapple@gmail.com.)Like Wilmington Apple on Facebook. Follow Wilmington Apple on Twitter. Follow Wilmington Apple on Instagram. Subscribe to Wilmington Apple’s daily email newsletter HERE. Got a comment, question, photo, press release, or news tip? Email wilmingtonapple@gmail.com.Share this:TwitterFacebookLike this:Like Loading… RelatedWHS Class Of 1969 Announces 50th Reunion On September 14In “Education”WHS Class Of 1979 Announces 40th Reunion On September 21In “Education”WHS Class Of 1988 30th Reunion AnnouncedIn “Education”last_img read more

Bihar poll outcome to drive markets increase chances of US rate hike

first_imgThe Bihar poll outcome and heightened chances of a US rate hike plus an array of quarterly results are expected to rock the already subdued Indian equities markets.”Global markets trends, key domestic monthly macroeconomic numbers, outcome of Bihar elections, interests of foreign portfolio investors and commodity price will dictate the trajectory of the bourses,” Gaurav Jain, director with Hem Securities, told IANS.”Nifty may see a pullback in the truncated Diwali week with major support at 7,800-levels,” he added.The winner of the Bihar state elections 2015 is expected to dictate the trajectory that the bellwether indices of the Indian equity markets take in the upcoming week.”Next week, the sentiment will be driven by the expected outcome of the Bihar elections and how the Bharatiya Janata Party (BJP) performs to consolidate its position in the Rajya Sabha,” Devendra Nevgi, chief executive of ZyFin Advisors, told IANS.Most leading experts believe that the Bihar elections outcome will results in an all out burst for the incumbent central government. However, the storm clouds gathered on account of brewing Bihar results might just throw up a pleasant rainbow.”A win for the ruling party could be seen as a verdict on its present policies, and also bolster its presence in the Rajya Sabha, but more importantly, it could serve as a release from the present uncertainty that has stifled the stock prices in a range,” Anand James, co-head, technical research desk with Geojit BNP Paribas Financial Services, told IANS.Pankaj Sharma, head of equities for Equirus Securities, said: “The reports on Bihar elections are increasingly getting more negative for BJP and other parties in the NDA alliance and that could be an additional risk.””Nevertheless, we think that the impact of these elections on market performance and future of economic reforms will not be significant,” he added.The Bihar verdict is due on Sunday, 8 November. However, on Thursday, 5 November, four out of six exit polls predicted a victory for Nitish Kumar-led Grand Alliance, while two polls showed BJP in the lead.Some analysts have predicted that a BJP loss will force the markets to correct by 2% to 2.5%, while a victory will buoy the Indian indices by 1% to 1.5%.On the other hand, Vaibhav Agrawal, vice president, research, Angel Broking, told IANS that the uncertainties over the US Fed rate hike in December will keep the Indian market on tenterhooks.”US jobs data (on Friday) showed a strong improvement in October increasing the possibility of a December rate hike. We expect markets to continue to remain negative in the absence of any positive triggers,” Agrawal elaborated.The US non-farm payrolls data showed an increase of 271,000 new jobs for October – the biggest rise since December 2014.The better-than-expected data and comments from the US central banks have spooked global investors of an interest rate hike.A rate hike could potentially lead to massive amounts of pull-back of foreign funds from emerging economies like India. It is also expected to dent business margins, as access to capital from the US will become expensive.”Markets will closely watch the US interest rates developments given the strength in the job markets which reinforces the rate hike expectations,” Nevgi of ZyFin Advisors, added.Furthermore, the quarterly results season, which has so far been disappointing at best, is expected to remain tepid.”Some of the infrastructure companies’ results affirmed that the worries on infrastructure space are far from over,” Sharma said.”We do not foresee above expectation results from most other companies in this sector and this will certainly not be liked by the markets,” he added.Lastly, cues on the upcoming winter session of the parliament, later in the month, would become the prime focus for the investors because reforms will return as the major trigger for the markets.last_img read more

The Ordeal Of A Houston Senior Citizen Who Lived Under A Blue

first_img X Editor’s note: This story was originally published on December 19, 2016Back in 2008, hurricane Ike damaged thousands of homes as it swept across the Houston region.Eight years later, hundreds of properties have not been repaired.Many can be identified by the blue tarps still on the roofs.Vallia Huff lived in one of the houses with blue tarps.Al OrtizVallia Huff, a retiree who lives in south Houston, lost her home’s roof after hurricane Ike swept the region, back in 2008.Ike’s strong winds knocked over a big tree onto Huff’s roof and, despite working hard on temporary fixes, she had to deal with water leaks for eight years.Multiple water-caused stains in her home’s walls and ceilings gave proof of the problem Huff was dealing with.“The scariest part about is the water is coming in on the electrical wiring and I’m afraid to put on the porch light because it might short out and then I have a house fire, and then I really would be in bad shape because I have nowhere else to go,” she told Houston Public Media back in September, when we visited her at home.Huff had a rough time with the torrential rains of 2015 and 2016.“It would just be a joy that when it rains I don’t have to move furniture, I don’t have to put a plastic bag over my head and it would be just a good feeling,” Huff explained when asked how a new roof would change her life.Al OrtizMultiple water caused stains and holes in her home’s ceilings gave proof of the problem Huff was dealing with.Besides, the damage was not limited to the structure of Huff’s home.“I had beautiful furniture in my home, wood furniture, old school furniture,” Huff recalled “but when you have that many floods and water is coming in your house three feet, or whatever, it’s gone. There’s no replacement and the insurance… You can’t replace it because the insurance says: ‘We don’t care anything about that wood furniture Miss Huff’.”We asked Huff about why she hadn’t been able to get a solid roof over her head for such a long period of time.She had a host of reasons to explain it.First, Huff says her insurance company made a mistake and her homeowner’s policy didn’t cover the repair after the devastation Ike caused.Then the Federal Emergency Management Agency (FEMA) denied her financial assistance.Al OrtizWorkers from a roofing company hired through the program launched by the City of Houston put a new roof on Huff’s home at the end of September.According to Huff, FEMA inspectors concluded the damage to her home was a pre-existing condition.After that, she turned to the non-profit Rebuilding Together Houston.Huff was told they didn’t have sufficient funds to replace her roof.And without enough cash on hand to pay for the repair herself, she learned to live with a leaky roof.“You’re sitting up trying to have a halfway decent home and you can’t,” Huff lamented.However, things changed with the election of Sylvester Turner as Houston’s Mayor.Turner is following through on a campaign promise to eliminate the blue tarps from the city’s landscape.Al OrtizWorkers from a roofing company hired through the program launched by the City of Houston put a new roof on Huff’s home at the end of September.“From day one I’ve talked about building complete communities and a part of building complete communities is taking homes with blue tarps on them from hurricane Ike from 2008 that have not been repaired and that are needing to be repaired and are simply deteriorating in front of us,” Turner noted in a press conference shortly after announcing the launch of the roof repairs program, back in September.At that time, the City of Houston identified more than 500 houses with blue tarps and allocated about two million dollars to repair at least 200 of them, with additional funding as needed.Turner said the rest were properties with worse levels of damage that would have to be rebuilt or demolished.Ironically, Rebuilding Together Houston is the city’s partner for the program.One of the first homes approved for repairs at the end of September was Huff’s, a retiree who lives by herself.Huff is a native of East Texas who was born on Christmas Day in 1938.She recalls vividly how she and her late husband bought the house. “I moved here August 1st 1970. We paid for this home October 16th 1986.”The day the new roof put an end to her eight-year ordeal, Huff had a simple wish.“I’m going to fix me some ginger tea, sit back and put my feet up on my yard and look at my roof,” she said with joy as the repair crew worked on her property.Marissa CummingsAfter eight years of not having a solid roof, this is how Huff’s home looks now. To embed this piece of audio in your site, please use this code: Share Listen 00:00 /03:52last_img read more

Thermoelectric paint enables walls to convert heat into electricity

first_img Citation: Thermoelectric paint enables walls to convert heat into electricity (2016, November 21) retrieved 18 August 2019 from https://phys.org/news/2016-11-thermoelectric-enables-walls-electricity.html Development of a new thermoelectric material for a sustainable society Thermoelectric paint being applied to an alumina hemisphere. The paint provides closer contact with the heat-emitting surface than conventional planar thermoelectric devices do. Credit: Park et al. ©2016 Nature Communications © 2016 Phys.org Explore further “I expect that the thermoelectric painting technique can be applied to waste heat recovery from large-scale heat source surfaces, such as buildings, cars, and ship vessels,” Jae Sung Son, a coauthor of the study and researcher at the Ulsan National Institute of Science and Technology (UNIST), told Phys.org. “For example, the temperature of a building’s roof and walls increases to more than 50 °C in the summer,” he said. “If we apply thermoelectric paint on the walls, we can convert huge amounts of waste heat into electrical energy.”The thermoelectric paint looks very different than conventional thermoelectric materials, which are typically fabricated as flat, rigid chips. These devices are then attached to irregular-shaped objects that emit waste heat, such as engines, power plants, and refrigerators. However, the incomplete contact between these curved surfaces and the flat thermoelectric generators results in inevitable heat loss, decreasing the overall efficiency.In the new study published in Nature Communications, Sung Hoon Park et al., from UNIST, the Korea Institute of Science and Technology (KIST), and the Korea Electrotechnology Research Institute, have addressed this issue of incomplete contact by demonstrating that the thermoelectric paint easily adheres to the surface of virtually any shape.The thermoelectric paint contains the thermoelectric particles bismuth telluride (Bi2Te3), which are commonly used in conventional thermoelectric devices. The researchers also added molecular sintering aids which, upon heating, cause the thermoelectric particles to coalesce, increasing the density of these particles in the paint along with their energy conversion efficiency (the ZT values are up to 0.67 for n-type and 1.21 for p-type particles). The researchers demonstrated that the thermoelectric paint can be painted onto a variety of curved heat-emitting surfaces. After sintering for 10 minutes at 450 °C, the painted layers form a uniform film about 50 micrometers thick. Tests showed that the devices painted with the thermoelectric paint exhibit a high output power density (4 mW/cm2 for in-plane type devices and 26.3 mW/cm2 for through-plane type devices). These values are competitive with conventional thermoelectric materials and better than all thermoelectric devices based on inks and pastes. Besides the traditional thermoelectric applications, the researchers expect that thermoelectric paint have the potential to be used as wearable thermoelectric energy harvesters. The technology developed here could also be used in 3D printed electronics and painted electronic art. The researchers plan to further pursue these applications in the future.”We are planning on developing room-temperature-processable, air-insensitive, and scalable thermoelectric paint and painting processes for practical applications,” Son said.center_img Journal information: Nature Communications More information: Sung Hoon Park et al. “High-performance shape-engineerable thermoelectric painting.” Nature Communications. DOI: 10.1038/ncomms13403 Schematics illustrate the fabrication of painted thermoelectric devices. Credit: UNIST (Phys.org)—Paint these days is becoming much more than it used to be. Already researchers have developed photovoltaic paint, which can be used to make “paint-on solar cells” that capture the sun’s energy and turn it into electricity. Now in a new study, researchers have created thermoelectric paint, which captures the waste heat from hot painted surfaces and converts it into electrical energy. This document is subject to copyright. Apart from any fair dealing for the purpose of private study or research, no part may be reproduced without the written permission. The content is provided for information purposes only.last_img read more